Can colleges and universities reduce incidences of high-risk, dangerous drinking by adding civility and social consciousness criteria to their admissions process?

Can colleges and universities reduce incidences of high-risk, dangerous drinking by adding civility and social consciousness criteria to their admissions process?  

Currently, most colleges and universities assume a defensive position regarding high-risk, dangerous drinking, and other drug use, often reacting to their untoward consequences after-the-fact.  Policies outline what is and is not permissible behavior, residence life and campus security concentrate on

enforcement of said policies, faculty tend to view substance use issues as other than their responsibility, and campus recruiters often proffer a “wink-wink, nudge-nudge” response to questions about partying, while some administrators theorize the solution to the "collegiate drinking problem" is to lower the drinking age.

Might a more proactive approach to the problem of how "some collegians drink," rather than seeing all collegiate drinking as THE problem, be to screen applicants at least as judiciously regarding their views on and activities related to civility and social consciousness as they screen for SAT scores, quintile standings, and other indicators of academic performance?

The past 20-years have enabled us to learn much about high-risk drinking and its associated behaviors, including which students are most likely to engage in behaviors resulting in untoward consequences.  Many of these untoward consequences translate into the quality-of-life issues that become the reason many students transfers from one institution of higher education (IHE) to another, not to mention being a mitigating factor in academic probation, academic dismissal, or behavioral dismissal from the IHE.  

With personal essays specifically crafted to solicit student views on social behaviors, expectations of collegiate life "outside the classroom," and specific instruction regarding letters of recommendation and their need to address issues of civility and social consciousness, can IHEs affect the frequency of high-risk and dangerous drinking and other drug use following matriculation by changing their recruiting and admissions practices?

What do you think?

Dr. Robert